According to a Forbes article, the average dress size of a woman is no longer 14; it’s 16-18. When it was time for Ann to search for her perfect wedding dress, she went from store to store, only to find dresses that were too small. As an average-sized woman, she wondered why retailers and boutique dress shops ignored her. This frustration turned into inspiration as Ann and her brother and numbers expert Bob decided to meet a need in their Pheonix, Arizona community in 2010. With the simple purpose that “women of all sizes deserve to look beautiful on their wedding day,” Strut Bridal Salon opened. In 2013, Strut Bridal Salon opened another location in Bixby Knolls, a quaint neighborhood in Long Beach, California.
As the premier size-inclusive wedding dress shop, Strut Bridal Salon has the state’s largest selection of plus-size wedding dresses and specializes in wedding dresses for brides size six and up, carrying many of their dresses sizes 6-38 in stock. Moderately priced for the boutique quality, dresses typically run from $1,200 to $3,800, and Strut offers payment plans.
There are several appointment types to choose from, including no-cost options that include visiting the store on a weekday to meet our stylists to understand your wedding dress preferences. Brides looking for a more comprehensive experience can book a private bridal appointment. These two-hour appointments are only available from 10 am to noon on Sunday and allow you to bring up to 12 people. This exclusive experience costs $500 and allows the bride to work with two stylists while you enjoy snacks and beverages.
Strut’s carries the area’s largest selection of high-quality size-inclusive bride’s maids and social occasion dresses available in long and short lengths, up to size 36. Standard brides’ maid appointments last about an hour, and booking online is fast and easy.
Providing an excellent experience and superior customer service earned a 4.5-star Yelp rating and rave reviews like these:
“I came in with inspiration pictures all over the place and still she managed to nail down what I would fall in love with.” Amabelle M.
“Strut made picking my wedding dress such a fun experience. I had an appointment this past Saturday and opted to pay for the VIB experience and it was well worth it!” Anna H.
For the ultimate experience in finding the perfect size-inclusive wedding dress, start at Strut Bridal Salon.